NZ lamb
- Thread starter sean m
- Start date
Timbo
Member
- Location
- Gods County
There was talk of NZ lamb on its way last week.
JD-Kid
Member
- Location
- Akaroa.. New Zealand
even as a kiwi thats bull5hit if they are selling it mislabeled if the British shoppers want to support. there local farmer then it should be clear for them to know what they are buying ..
been a harder year here. slow growth so will be a long drawn out. season in alot of areas
been a harder year here. slow growth so will be a long drawn out. season in alot of areas
Northeastfarmer
Member
- Location
- Cleveland
What the actual fudge
I don’t think that could be much clearer, to be honest 
serf
Member
- Location
- warwickshire
Oxymoron or what
I don’t think that could be much clearer, to be honest
have to agree. Seen a lot worse examples
‘New Zealand’ appears 4 times on that label, plus the NZ flag.
Stw88
Member
- Location
- Northumberland
Should it not read “packaged in the uk” how the f@#& can it be produced in the uk!
Fair enough but why the uk flag as well?
Seems a bit duplicitous?
Clarity of labelling is a nightmare and examples such as this don’t help.
Northeastfarmer
Member
- Location
- Cleveland
Exactly
Yes Its clear that its Fraudulent labeling.I don’t think that could be much clearer, to be honest
yeah, or more accurately ,covered in plastic in the uk
I doubt that, but you could always report it toTrading Standards if you disagree!
Northeastfarmer
Member
- Location
- Cleveland
Only thing they should send over here is their kaiwakas
and as a Faker thats right up your street.The Union Jack conveniently features on the NZ flag too
The Union Jack conveniently features on the NZ flag too
Ok, I half expected that reply.
yep NZ has a the Union Jack integral to their flag.....and I’m grateful for that.
But look at the label again. But of blue and couple stars one side they prob mean nothing to the average consumer.
Yet on the left a very clear representation of the Union Jack that is recognisable to 95% of the population making them think it’s UK lamb.
Most buyers arnt going to look close enough to see it’s NZ lamb, they see a hint of Union Jack and think all good.....if they think at all about food origin.
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Is the label technically compliant? I believe so.
Have the marketing people muddied the water? Undoubtedly.
Would some consumers be misled? Probably.
Have the marketing people muddied the water? Undoubtedly.
Would some consumers be misled? Probably.
yes,oh and those supacrooks, oh and those huntaways
