When diversification goes wrong: comment for SFT article

Hello, I hope no one minds me posting this here.

I am a freelance journalist and currently writing a feature for the Sustainable Food Trust on whether farm diversification is always a good thing, and some of the potential pitfalls.

I'm looking to speak with farmers who have looked into or tried diversifying but found that it was not the right route for them. Perhaps it didn't deliver the promised revenue long-term, or took too much time to manage alongside the day-to-day running of the core farm business.

I'd also be interested in speaking to anyone who has tried to diversify into multiple areas and found that one was successful for them while another wasn't.

If anyone has any thoughts, please do get in touch. Many thanks in advance for your help!

Hi turbofarming and Glass half full. Thanks for responding. It sounds like you both have really interesting perspectives and it would be great to have a chat and find out more.

I'll PM you both now.

Kath

Hi all, just checking in to see if anyone else has had any experiences with diversification that they'd be happy to share?

It's for an article for the Sustainable Food Trust looking at whether diversification is always a good thing, and some of the potential pitfalls.

Thanks!