Antidote to Venganuary

Jerry

Member
Mixed Farmer
Location
Devon
I always sell a fair bit of lamb through the spring/summer/autumn direct to individuals, pubs, restaurants and it does very well for me.

But a couple years ago I decided to run a small pedigree Devon suckler herd with the ideal to sell beef boxes direct. Partly selfish reasons as I always wanted a few Devons around the place.

Well today I picked up the first steer from the abattoir in the form of 16 10.2kg boxes plus 10 fillet steaks and 6 rib roast.

I stick an add on Facebook and within 24 hours its all sold, and I could have probably sold another beast such was the demand.

So no sign of veganuary nonsense and people genuinely interested in local quality food.

And the best bit, well steak taste testing starts tomorrow night for us. Rump vs Sirloin vs Fillet!

Happy days!
 

roscoe erf

Member
Livestock Farmer
I always sell a fair bit of lamb through the spring/summer/autumn direct to individuals, pubs, restaurants and it does very well for me.

But a couple years ago I decided to run a small pedigree Devon suckler herd with the ideal to sell beef boxes direct. Partly selfish reasons as I always wanted a few Devons around the place.

Well today I picked up the first steer from the abattoir in the form of 16 10.2kg boxes plus 10 fillet steaks and 6 rib roast.

I stick an add on Facebook and within 24 hours its all sold, and I could have probably sold another beast such was the demand.

So no sign of veganuary nonsense and people genuinely interested in local quality food.

And the best bit, well steak taste testing starts tomorrow night for us. Rump vs Sirloin vs Fillet!

Happy days!
good to hear i'm sick to death with all this anti meat twaddle
 

N.Yorks.

Member
I always sell a fair bit of lamb through the spring/summer/autumn direct to individuals, pubs, restaurants and it does very well for me.

But a couple years ago I decided to run a small pedigree Devon suckler herd with the ideal to sell beef boxes direct. Partly selfish reasons as I always wanted a few Devons around the place.

Well today I picked up the first steer from the abattoir in the form of 16 10.2kg boxes plus 10 fillet steaks and 6 rib roast.

I stick an add on Facebook and within 24 hours its all sold, and I could have probably sold another beast such was the demand.

So no sign of veganuary nonsense and people genuinely interested in local quality food.
not intensive
And the best bit, well steak taste testing starts tomorrow night for us. Rump vs Sirloin vs Fillet!

Happy days!
I think there's a growing realisation out there about how beef is reared etc etc, so if it's local grass fed it will fly off the shelves. Before long I reckon it'll be a luxury product, people will demand less quantity but higher standard of production and pay more for it - grass fed, not intensive, local. I reckon if you could also brand as low carbon that would be even better, but that's not happening that quickly, but give it time.
 

Jerry

Member
Mixed Farmer
Location
Devon
I think there's a growing realisation out there about how beef is reared etc etc, so if it's local grass fed it will fly off the shelves. Before long I reckon it'll be a luxury product, people will demand less quantity but higher standard of production and pay more for it - grass fed, not intensive, local. I reckon if you could also brand as low carbon that would be even better, but that's not happening that quickly, but give it time.

He probably was pretty low carbon. No hard feed, outwintered, only grass or roots, grass being old perm pasture with no fert . Abattoir 14 miles away.

Never had antibiotics or been touched since being born.

The story behind such food/meat is very important. As is social media these days. Having a few thousand followers on Facebook certainly helps.

here he is a few months ago..




039E7F64-651A-40BD-819B-EB64E4A22B29.jpeg
 

DaveGrohl

Member
Mixed Farmer
Location
Cumbria
He probably was pretty low carbon. No hard feed, outwintered, only grass or roots, grass being old perm pasture with no fert . Abattoir 14 miles away.

Never had antibiotics or been touched since being born.

The story behind such food/meat is very important. As is social media these days. Having a few thousand followers on Facebook certainly helps.

here he is a few months ago..




View attachment 1009682
Carbon negative more like, by quite a bit. I’d love to know how they’re gonna grow all these vegan crops without massive use of fossil fuels.
 

goodevans

Member
I always sell a fair bit of lamb through the spring/summer/autumn direct to individuals, pubs, restaurants and it does very well for me.

But a couple years ago I decided to run a small pedigree Devon suckler herd with the ideal to sell beef boxes direct. Partly selfish reasons as I always wanted a few Devons around the place.

Well today I picked up the first steer from the abattoir in the form of 16 10.2kg boxes plus 10 fillet steaks and 6 rib roast.

I stick an add on Facebook and within 24 hours its all sold, and I could have probably sold another beast such was the demand.

So no sign of veganuary nonsense and people genuinely interested in local quality food.

And the best bit, well steak taste testing starts tomorrow night for us. Rump vs Sirloin vs Fillet!

Happy days!
Do your customers know they are not getting any fillet
 

delilah

Member
If you must…🙄

Thanks. Why do folks feel the need to bang on about 'no hard feed', 'outwintered' etc ?
If it is specific to an individual farm marketing their product, then fine. but too often it is said as if it should be an industry standard.
It is divisive, and serves no useful purpose. Local, yes. Direct from the farm, yes. They are the important bits, environmentally and economically. Beyond that, it's just farmers doing what farmers do best. Having a dig at each other with the only winners being those opposed to animal agriculture.
 

SFI - What % were you taking out of production?

  • 0 %

    Votes: 77 43.5%
  • Up to 25%

    Votes: 62 35.0%
  • 25-50%

    Votes: 28 15.8%
  • 50-75%

    Votes: 3 1.7%
  • 75-100%

    Votes: 3 1.7%
  • 100% I’ve had enough of farming!

    Votes: 4 2.3%

Red Tractor drops launch of green farming scheme amid anger from farmers

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  • 1
As reported in Independent


quote: “Red Tractor has confirmed it is dropping plans to launch its green farming assurance standard in April“

read the TFF thread here: https://thefarmingforum.co.uk/index.php?threads/gfc-was-to-go-ahead-now-not-going-ahead.405234/
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