Beef / Lamb & Pig Price Tracker

Lincs Lass

Member
Location
north lincs
Not correct @Lincs Lass

The AHDB CAN market British lamb/beef as British as long as it has something to make it different to imported lamb/beef which translates that they can market RT farm assured lamb/beef as British.

There was a big argument over this 2/3 years ago when the AHDB claimed they were not allowed to use the word British when advertising British RT lamb/beef, turned out that the AHDB ( or rather Jayne King and Peter Kendall because neither wants the AHDB to spend any levy money on marketing in the home market ) made this claim up and it all fell apart when Liz Truss who was the minister at the time stated that under EU law the AHDB CAN use the word British on any marketing material as long as it was RT farm assured. ( and this was confirmed no less by the EU themselves )
It was @Lincs post,, not mine
 

grasslands1

New Member
I totally agree that promotion is needed ,but if all us finishers put our cattle through the prime cattle ring, if there was little else to buy would they not have to play ball with the pricing.I mainly do stores ,but the finished ones i did sell through ring this spring have sold well, even if it was only done widespread for a few months,might give them a wake up call, The only problem i see if they then try to teach us a lesson and buy imported meat, but they dont want to lose us,just want to control us, i guess.
 

yellowbelly

Member
Livestock Farmer
Location
N.Lincs
if all us finishers put our cattle through the prime cattle ring, if there was little else to buy would they not have to play ball with the pricing
It's a great idea on principal but imagine trying to organise/coordinate it:confused: They'd always be somebody who thought they could make a fast buck by still sending d/w.

It would want a 'very aggressive' bunch of auctioneers (anybody spring to mind:sneaky:) to take up the challenge. After all, they'd stand to gain a lot of commission.
 

grasslands1

New Member
It's a great idea on principal but imagine trying to organise/coordinate it:confused: They'd always be somebody who thought they could make a fast buck by still sending d/w.

It would want a 'very aggressive' bunch of auctioneers (anybody spring to mind:sneaky:) to take up the challenge. After all, they'd stand to gain a lot of commission.

I for one dont mind the auctioneers making money if they are getting a fair price, You have to pay somewhere, at least they will be on our side, In my local markets they sell 50 odd cattle prime a week, then hundreds as stores they seem to manage on store day.The whole job needs a shake up ,without it no future.
 

Henarar

Member
Livestock Farmer
Location
Somerset
Yes it is a concern that so many have already gone, however we have to do something to save what we have left. Many of us do not have anywhere for casualty animals and this is a serious animal welfare issue.
The question is, what is the best way to save these places?
use them ourselves for a start
 
I might be wrong but I seem to remember that the Australians have a market for heavy carcasses, 60 kilos plus liveweight, and these top prices are for those lambs. Someone else might know more about it.
Plenty of reasons Aus and NZ get access to higher prices than UK. Aus has access to live export markets we do not (and I for one would not want) but due to the location of Aus and NZ, they have become masters at marketing and market creation, they dont simply sell "a sheep" for £160 etc, they market all the components of the carcass to multiple markets from the home trade, the EU, Asia, Middle East, US, South America etc and anywhere else around the world where they can add value. There is a belief we can have a slice of that and maybe with a few generations of market development, undercutting etc we might just get a piece, what frustrates me is we have 60 million in the UK, no tariffs, no borders, no live export, no food miles yet we cant even develop that market but want to go after markets half way around the world already supplied by those with lower COP than ours. On topic - our lambs this week were returning £5/kg dead to our farm business after deductions and costs, next week they will be £5 and the week after.
 
Plenty of reasons Aus and NZ get access to higher prices than UK. Aus has access to live export markets we do not (and I for one would not want) but due to the location of Aus and NZ, they have become masters at marketing and market creation, they dont simply sell "a sheep" for £160 etc, they market all the components of the carcass to multiple markets from the home trade, the EU, Asia, Middle East, US, South America etc and anywhere else around the world where they can add value. There is a belief we can have a slice of that and maybe with a few generations of market development, undercutting etc we might just get a piece, what frustrates me is we have 60 million in the UK, no tariffs, no borders, no live export, no food miles yet we cant even develop that market but want to go after markets half way around the world already supplied by those with lower COP than ours. On topic - our lambs this week were returning £5/kg dead to our farm business after deductions and costs, next week they will be £5 and the week after.
Are your lambs direct marketed? Interested in what direction you think UK red meat production/marketing should go to maximise returns.
 

glensman

Member
Livestock Farmer
Location
North Antrim
Plenty of reasons Aus and NZ get access to higher prices than UK. Aus has access to live export markets we do not (and I for one would not want) but due to the location of Aus and NZ, they have become masters at marketing and market creation, they dont simply sell "a sheep" for £160 etc, they market all the components of the carcass to multiple markets from the home trade, the EU, Asia, Middle East, US, South America etc and anywhere else around the world where they can add value. There is a belief we can have a slice of that and maybe with a few generations of market development, undercutting etc we might just get a piece, what frustrates me is we have 60 million in the UK, no tariffs, no borders, no live export, no food miles yet we cant even develop that market but want to go after markets half way around the world already supplied by those with lower COP than ours. On topic - our lambs this week were returning £5/kg dead to our farm business after deductions and costs, next week they will be £5 and the week after.
It's only very recently though they have gained parity price wise, for decades they have been well behind our ppk on average.
 
Are your lambs direct marketed? Interested in what direction you think UK red meat production/marketing should go to maximise returns.
Yes we sell everything direct except the odd few of "clear ups". TBH I could go on and on about the issues of maximising returns to farm, the benefits of doing so, the reasons we dont, the weakness of farmers and consumers in the chain, the lack of promo, the success of promo but there are so many elements to what we do that need fixing.
Im not sure it will happen anytime soon if at all because we have created a vacuum between farm and consumer thats been filled by big money, fashion trendy alternative diets for the few and "fast food dont care as long as its cheap" for the masses. I say created, because we farmers have been too focussed on everything to the farm gate and not beyond, indeed we have been happy to leave "that" to the retailers, the processors and the assumption that "people will always eat", in the meantime retailers etc have taken advantage of this, encouraged us to be more farm focussed, cost focussed even allowing us the "protection" of COP contracts so we dont have to worry at all about marketing - just work harder, faster, longer etc.

Ultimately we farmers love to argue with everyone, not least each other, as such there is little chance of a joined up plan that will get consensus until we are on our knees and begging for survival. Sorry but the world has moved on and we are still doing the same old thing, and (sorry again) but Brexit is NOT going to deliver the salvation of the red meat market. My advice to everyone, paddle your own boat, do whats best for you, your farm, your business, your health and your happiness.
 

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