Do farmers honestly run their business with a view to “feeding the nation”? It sounds like a nice marketing line some graduate from Harper dreamt up, but do any of you wake up in the morning and think “ time to feed the nation” or are you in the business of producing food? One is a business and the other sounds like something Bob Geldof would dream up. I think it belittles what you do when you start making it sound like a charity. You are all business men, not aid workers. What ever “angel wings” some of you are trying to pin on isn’t working…just sounds desperate.