Is Shropshire a new breed of cattle ?

[goodevans]

Just wandering whether they graze this new breed in Ireland,picture of a steak in local independent supermarket in Shropshire

 

[george 600]

ABP Waterford.

 

[goodevans]

So can someone explain how it becomes Shropshire beef

 

[george 600]

must of stopped off at Abp Shrewsbury.

 

[ffukedfarmer]

From themeatman.co.uk:


Our Sirloins are sourced as Local as Shrewsbury approx 15 minutes from The Meat Man HQ. We aim to provide only the best and that's why we only use the UK's Leading Beef Processors who source us our Prime Shropshire Beef.

Perhaps someone would like to ask them via facebook and twitter how come Ireland is now 15 minutes away from Shrewbury.

Would trading standards be interested?

 

[DRC]

There’s an email address on the label . It’d be interesting to see what they say about it.

 

[goodevans]

You live pretty close perhaps you could go and ask!

 

[DRC]

You live pretty close perhaps you could go and ask!

Could do. I think @mixed breed is closer and probably bigger than me .

 

[mixed breed]

Could do. I think @mixed breed is closer and probably bigger than me .

blatant misadvertising.. The public are being fooled here into thinking that they are buying something from just down the road, when in fact its travelled a good 200 miles, maybe more!

The OH is going to call in and enquire tommorow

 

[goodevans]

must of stopped off at Abp Shrewsbury.

Crikey I am going to a wedding in Glasgow in October, I won't come back a Jock will I

 

[Surgery]

@Guy Smith

 

[AftonShepherd]

Crikey I am going to a wedding in Glasgow in October, I won't come back a Jock will I

You should be so lucky!

 

[unlacedgecko]

blatant misadvertising.. The public are being fooled here into thinking that they are buying something from just down the road, when in fact its travelled a good 200 miles, maybe more!

The OH is going to call in and enquire tommorow

I sent them a link to this thread through the contact form on their website.

I put this as a comment on their Facebook page as well.

 

[matthew]

I guess only those in the meat trade would understand the MHS provenance labelling of 'IE' for born, reared, slaughtered and cut in Ireland. Very small letters, trade identifiable and their BIG advertising indicates local.

Blatant misrepresentation.

 

[Agrivator]

I must admit I didn't at first twig what place or County or Country IE referred to.

Is there any Country in the whole World with as many names as Southern Ireland?

 

[goodevans]

I sent them a link to this thread through the contact form on their website.

I put this as a comment on their Facebook page as well.

View attachment 832472

I must admit I didn't at first twig what place or County or Country IE referred to.

Is there any Country in the whole World with as many names as Southern Ireland?

Have you twigged that Shropshire is in England

 

[Highland Mule]

I sent them a link to this thread through the contact form on their website.

I put this as a comment on their Facebook page as well.

View attachment 832472

Looks like they’ve deleted your comment as well.

Time to leave some 1 ⭐️ feedback?

 

[Sandpit Farm]

If the animal was killed at ABP Shrewsbury, I guess they aren't breaking the law. If you want to call them out on it (which I reckon is fully justified), Twitter is the best way I think.

 

[unlacedgecko]

Have you twigged that Shropshire is in England

Pardon?

 

[goodevans]

It says on the label born,reared,killed and cut in Ireland