Lamb Consumption: A ray of hope!

Had friends staying at the weekend, professional couple late 30s with kids aged five and two. I know they like lamb, so cooked a leg with all the veggie trimmings:


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They loved it! Everyone wanted seconds. The wee one used the word 'lamb' for the first time to ask for hers and her mum was gnawing on the thigh bone at the finish! Just shows younger folk will eat lamb and love it, given the opportunity.
 

GTB

Never Forgotten
Honorary Member
I was at a meeting where Will Jackson from the Co-op was saying that it's very difficult indeed to sell anything that takes more than 30 mins to prepare these days hence they were trying to package meats in easy to cook cuts or ready meals wherever possible.
 

exmoor dave

Member
Location
exmoor, uk
I was at a meeting where Will Jackson from the Co-op was saying that it's very difficult indeed to sell anything that takes more than 30 mins to prepare these days hence they were trying to package meats in easy to cook cuts or ready meals wherever possible.

And I'll add, that it's so easy to cook lamb wrongly which can often ruin it so folk don't come back.
 

GTB

Never Forgotten
Honorary Member
Every farmer should have to spend a day in an abattoir/cutting plant and speak to a supermarket buyer at least once every five years. Those that complain most about the meat industry have never listened to the other side of the story. Balancing carcasses, developing new cuts etc etc etc is facinating stuff but not half as easy as most farmers (including myself) would ever have imagined.
 
I see a future for pre cooked vacuum packed microwaveable roast lamb joints, which is many what you get when you order a lamb shank in a pub.

I think there's room for an up market branded version for your time poor waitrose type customers.....actually considered having a go myself!!!... along with lamb ham and lamb liver pate. Also shepherd's pie or lamb casserole as city centre lunch time street food
 

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