Fair point but a journalist wouldn't stand between two sides and throw an opinion around just for the journalists own ends would he?Interesting read and should be seen as a wake up call to the nfu’s to consider all the consequences of what they are asking for.
So are we going to get a gift, and be able to set a price outside of what the markets actually deliver to those processors?Fair point but a journalist wouldn't stand between two sides and throw an opinion around just for the journalists own ends would he?
The processors of any shade will always fight farmers getting their hands on power within the supply chain as they are in such a dominant position.
If we farmers were in that position we would try to hold on too.
Remember , processors argue openly that they should have the final say on price,just imagine if we had that within our gift.
That's not quite true though is it?So are we going to get a gift, and be able to set a price outside of what the markets actually deliver to those processors?
If you think that we can, I'm sorry but you'd better invest in your own processing.
Because there will be no processors left solvent in this country.
That's unless the government are going to take control of all the processing and effectively reinvent the mmb.
Just my opinion, supply and demand set the market and in turn set the price.
You are making up your own scenario, it doesn't have to be like that.How do you ensure the loyalty of the customer?
ie. When the Irish/nz/dannish ect....
follow a true market price and flood us with butter and cheese!, undercutting uk contracts, with a raw material price much cheaper than the UK processor's can source it. Because they are tied to a premium price. what do you think the retailers will actually do?
That's not quite true though is it?
Processors can compete with each other for contracts simply by reducing the price paid to their farmer supplier, completely ignoring both market values and marketing opportunities elsewhere.
If Processors had to pay a price, however it was set they could,
1) Charge the customer, more.
2) Innovate,and /or pursue new markets,
3) Stop undercutting other processors with farmers money.
Not entirely sure I understand you post @bar718 ?
Hopefully, 'it' will be more sophisticated then that.In your post you assume that the processor would set a high price and charge a customer more. Customers are free to move their trade elsewhere to a cheaper supplier for one and on a rising market the processor you are contracted to may be able to undercut other processors as they know they have cheaper milk for a set time at the farmers expense.
Hopefully, 'it' will be more sophisticated then that.
with the uk market being 50% fresh milk maybe everybody should have some of that supermarket premium rather than a few. Its the only way we are going to see investment on farms to raise welfare that apparently consumer want to see.
I have to confess that I am a little shocked by the apparent apathy of fellow dairy farmers on this subject. Guess that they are all too busy pushing out an extra ltr of milk or two to worry about the proposed biggest change in the industry since deregulation!!!Most folks will have had a chance to read the article now, any fresh comments or different idea's.