New Defender - Land rover micro site

Paddington

Member
Location
Soggy Shropshire
Re the life expectancy of older Land Rovers, I got my D2 through its MOT at the first attempt a few years ago. This had not happened before or since and in celebration I decided to spend the couple of hundred I would have spent on repairs on the old girl on a steam clean and waxoyl. After dropping the car off I got a call from the Waxoylers, did I want to go ahead ? They had the car on the ramp and feared the steam cleaner would destroy what was left of the chassis. :wtf: I did and the next year we were back to welding again.
 

pgk

Member
14 year old 110 just gone through with no advisories, comment was what a tidy chassis. I put it down to first 7 years being a natural England vehicle tootling round new forest.
 

Tubbylew

Member
Location
Herefordshire
At least we can put a new chassis on them, did my 20 year old 90 last year, sure it cost a few grand, but it was simple enough, and means i can keep me and my business rolling for the next 20 years,. Mrs tubby has a 03 hilux perfectly good truck but suffering from tin worm in similar places, can't get a chassis for that though so it won't be many years before it's scrap, Maybe for 50k JLR would be good enough to throw in a 15 yr warranty? Might look like good prospect then!
 

Rowland

Member
Yes, but we could all afford to drive defenders before as farmers. Now we can't. A vehicle we all felt to be part of our heritage. One that was on the majority of farms in the UK. We now don't have that vehicle going forward.

That gives people plenty of right to be critical that JLR has not delivered the Defender that we want.
Old Defenders where more than pickups before they stopped making them and on the whole farmers stopped buying them!
It’s a bit like criticising a hotel or restaurant that gets done up to 5 star and complaining about it even if you have never been in !
LR have not delivered the Defender we want all few 1000 .
 

Chris F

Staff Member
Media
Location
Hammerwich
Old Defenders where more than pickups before they stopped making them and on the whole farmers stopped buying them!
It’s a bit like criticising a hotel or restaurant that gets done up to 5 star and complaining about it even if you have never been in !
LR have not delivered the Defender we want all few 1000 .

If it was your favourite hotel and now they have done it up, you can't afford it, that would be a perfectly reasonable reason to complain about it. It isn't what you personally wanted it to be. You don;t need to go in to know you can't afford it.

JLR were never going to please everyone. Lets face this, this is a male version of the Evoque designed to appeal to a different audience than farmers. They will sell loads of them regardless of what farmers think.
 

Spear

Member
Livestock Farmer
Location
North Devon
If it was your favourite hotel and now they have done it up, you can't afford it, that would be a perfectly reasonable reason to complain about it. It isn't what you personally wanted it to be. You don;t need to go in to know you can't afford it.

JLR were never going to please everyone. Lets face this, this is a male version of the Evoque designed to appeal to a different audience than farmers. They will sell loads of them regardless of what farmers think.

It’s just a replacement Discovery to all intent and purpose.
They’ve just hijacked the name.
 

feilding

Member
Mixed Farmer
Location
At Home
Pity LR haven't designed a Discovery 2 type vehicle on a galvanized chassis , proper beam axles , 3 ltr+ diesel engine ,no emissions crap and auto box. 3.5 ton towing. Permanent 4wd. And built properly. Not the crap they build now or going to make. I can only dream[emoji20]
 

Chris F

Staff Member
Media
Location
Hammerwich
Pity LR haven't designed a Discovery 2 type vehicle on a galvanized chassis , proper beam axles , 3 ltr+ diesel engine ,no emissions crap and auto box. 3.5 ton towing. Permanent 4wd. And built properly. Not the crap they build now or going to make. I can only dream[emoji20]

They get fined from 1st Jan for co2 emissions per vehicle produced. So expect hybrids galore.

Even Lamborghini are on the hybrid thing now.
 

Rowland

Member
If it was your favourite hotel and now they have done it up, you can't afford it, that would be a perfectly reasonable reason to complain about it. It isn't what you personally wanted it to be. You don;t need to go in to know you can't afford it.

JLR were never going to please everyone. Lets face this, this is a male version of the Evoque designed to appeal to a different audience than farmers. They will sell loads of them regardless of what farmers think.
What a load of crap
 

Cowabunga

Member
Location
Ceredigion,Wales
Pity LR haven't designed a Discovery 2 type vehicle on a galvanized chassis , proper beam axles , 3 ltr+ diesel engine ,no emissions crap and auto box. 3.5 ton towing. Permanent 4wd. And built properly. Not the crap they build now or going to make. I can only dream[emoji20]
Not sure why you are dreaming of 1960's technology and design? Perhaps you are of that era and yearn for things as you believe they were but never were in reality?
 

DeeGee

Member
Location
North East Wales
Pity LR haven't designed a Discovery 2 type vehicle on a galvanized chassis , proper beam axles , 3 ltr+ diesel engine ,no emissions crap and auto box. 3.5 ton towing. Permanent 4wd. And built properly. Not the crap they build now or going to make. I can only dream[emoji20]

Totally agree about the Disco One and Two. Superb vehicles that will go virtually anywhere a Defender will, but in relative comfort, and with the option of having the driver’s window closed, and at a fraction of the price.

If the Disco Td 300 and TD5 had had a galvanised chassis and a pick up option it would have been one of the best, cheapest and most accomplished farm vehicles ever made. Still brilliant vehicles for fraction of the price of a Stone Age Defender if you can find good examples.
 

Rowland

Member
Totally agree about the Disco One and Two. Superb vehicles that will go virtually anywhere a Defender will, but in relative comfort, and with the option of having the driver’s window closed, and at a fraction of the price.

If the Disco Td 300 and TD5 had had a galvanised chassis and a pick up option it would have been one of the best, cheapest and most accomplished farm vehicles ever made. Still brilliant vehicles for fraction of the price of a Stone Age Defender if you can find good examples.

I’ll agree with you but as a business model it’s not to good to target a
If it was your favourite hotel and now they have done it up, you can't afford it, that would be a perfectly reasonable reason to complain about it. It isn't what you personally wanted it to be. You don;t need to go in to know you can't afford it.

JLR were never going to please everyone. Lets face this, this is a male version of the Evoque designed to appeal to a different audience than farmers. They will sell loads of them regardless of what farmers think.
thats business to sell lots of things many people want not to produce a vehicle that very few farmers would buy
 

DeeGee

Member
Location
North East Wales
I’ll agree with you but as a business model it’s not to good to target a

thats business to sell lots of things many people want not to produce a vehicle that very few farmers would buy

I see your point, agriculture probably doesn’t matter a toss to JLR.

But equally valid is the question why produce yet another overpriced poser’s vehicle that will surely compete with the plethora of other lifestyle models that they already produce?
The Discovery 5 isn’t selling, nor apparently is the Velar: so let’s introduce another naff hairdresser’s vehicle to do the school run and compete with all the other such models we are trying to sell??
 

Rowland

Member
I see your point, agriculture probably doesn’t matter a toss to JLR.

But equally valid is the question why produce yet another overpriced poser’s vehicle that will surely compete with the plethora of other lifestyle models that they already produce?
The Discovery 5 isn’t selling, nor apparently is the Velar: so let’s introduce another naff hairdresser’s vehicle to do the school run and compete with all the other such models we are trying to sell??
Yhea Disco 5 ain’t doing so well I’ll agree with that.
Disco Sport, around me there’s loads along with the baby RR the evoc . I driven both and not a fan of either the Evoc is quite small and Disco sport is a poor replacement for the Freelander of which I had 2 one for work and one family car .
But they both sell well.
The Disco 5 over laps too much with the RR sport price wise but I’ll bet they are quite different to drive I’ve moved from a Disco 4 to a RR Sport and on my 2nd now . They were chalk and cheese to drive and as I never driven a Disco 5 I can’t comment but it could be quite wallaly, the same as the big foff RR which is a very nice motor I had on demo for 4-5 days and after the initial few hrs I got I found it very nice and again different from my RR Sport. So while people say the LR Range are very similar there actually not but trying to tell people that will be like getting a mule eue to sit on command .
Now if a hairdressers car out sold a farmers car even by 2-1 I know who I’d aim it at .
I’d say the 110 Defender is amid at the old Disco market and will do very well.

The plethora of cars that over lap with each other in Merc BMW and Audi is unbelievable but because they don’t make a car to sell cheaply to half a dozen farmers who want something that will pull 3.5 tons be very comfortable with some mod-comes cheep to insure do 50 mpg and that you can hose out as you to lazy to keep clean but they don’t get unjust reviews.

There is many other car manufacturers that I could mention.
 

Nithsdale

Member
Livestock Farmer
FB_IMG_1568477088775.jpg


That's the first image I've seen that it does actually look like a new Defender. It must be the white roof and panel...

To me, it looks very small in the rear 'boot' area and the door looks huge!
 

Cowabunga

Member
Location
Ceredigion,Wales
View attachment 832802

That's the first image I've seen that it does actually look like a new Defender. It must be the white roof and panel...

To me, it looks very small in the rear 'boot' area and the door looks huge!
LR90 has always had a tiny load area. Too short and with too much wheelarch intrusion to be truly useful on a farm. Many people put up with it for some reason. I always chose the 110 and the Hi-Capacity Pickup was the pick of the bunch.
 

Nithsdale

Member
Livestock Farmer
LR90 has always had a tiny load area. Too short and with too much wheelarch intrusion to be truly useful on a farm. Many people put up with it for some reason. I always chose the 110 and the Hi-Capacity Pickup was the pick of the bunch.


Disagree, sortof. The rear of the 90 hardtop was OK size for a van. But yes limited by the door and the wheel boxes - but the old 90 will be bigger inside than this new one.
The 90 pickup was a hopeless thing though, far too small I do agree.

We changed from a 300tdi 90 hard top to a 2.4puma 110 single cab pickup (standard, not the Hi-cap). Far better for what we need/do and I wouldn't go back to a 90. The 90 was notably more manoeuvrable though
 

GeorgeK

Member
Location
Leicestershire
Personally I think it's a shame LR have ignored farmers with the new Defender. Yes, we're a small market but arguably farmers gave the old Defender its identity as a dependable, rural workhorse which is what attracted trendy city-types looking for a rugged, outdoorsy image. Now LR are milking the values we created, but their vehicles no longer appeal to the types of people they proclaim to be for.
Instead, people wanting the outdoor grafter look will get a proper pickup like real outdoor workers use. This is happening already, how many big, shiny pickups are there around that have never had anything in the load bed?
 
Last edited:

SFI - What % were you taking out of production?

  • 0 %

    Votes: 79 42.0%
  • Up to 25%

    Votes: 66 35.1%
  • 25-50%

    Votes: 30 16.0%
  • 50-75%

    Votes: 3 1.6%
  • 75-100%

    Votes: 3 1.6%
  • 100% I’ve had enough of farming!

    Votes: 7 3.7%

Red Tractor drops launch of green farming scheme amid anger from farmers

  • 1,292
  • 1
As reported in Independent


quote: “Red Tractor has confirmed it is dropping plans to launch its green farming assurance standard in April“

read the TFF thread here: https://thefarmingforum.co.uk/index.php?threads/gfc-was-to-go-ahead-now-not-going-ahead.405234/
Top