Nukemall
Member
In no way is productivity a polite word for profitability.Not at all. Reason for the thread:
We are told that one of the aims of ELMS is to 'increase productivity'. If we take it that 'productivity' is just a polite word for 'profitability', then where will the greatest impact be achieved ? Giving the £ to the livestock farmer, or to the arable farmer ?
They want productivity, to give an ample supply of cheap food.
They want limited profitability to ensure we are all motivated enough to keep wanting to increase our productivity.
If they bung a bit of cash to keep the books balanced we will keep producing at very close to our cost of production.