Hi everyone,
I am currently conducting some Market Research for a Ladders & Access Equipment company. We are looking to launch new products into the Agricultural industry and also start supplying to Agricultural distributors around the UK?
Since those mostly looking on this forum are the end users, if you have any feedback to provide then I would most certainly appreciate it. We want to invest massively and the Agricultural industry is one we are really interested in.
Questions to think about:
Do you often use ladders in your day to day work?
If so, which ladders do you most commonly use?
If not, is there a reason why? (Do you use other machinery, are ladders too expensive, not needed etc?)
Where do you buy your ladders and access equipment from currently?
Please provide reasons why? (Good quality, good value, good customer service, brand loyalty)
Would you buy:
4,6,8 tread aluminum stepladders (either in platform or swing back)
High handrail 2,3 tread step ladders
2 or 3 section extension ladders
A tower
What products do you currently buy which have not been listed?
e.g Tripod ladder...
The most important question is:
Can you think of a product that you would like a company to launch in the UK, either one that is already developed, or one that our product development team can look into? Is there anything that the industry is lacking which would help you massively with your work?
Any help would be greatly appreciated.
Many thanks,
Rachel
I am currently conducting some Market Research for a Ladders & Access Equipment company. We are looking to launch new products into the Agricultural industry and also start supplying to Agricultural distributors around the UK?
Since those mostly looking on this forum are the end users, if you have any feedback to provide then I would most certainly appreciate it. We want to invest massively and the Agricultural industry is one we are really interested in.
Questions to think about:
Do you often use ladders in your day to day work?
If so, which ladders do you most commonly use?
If not, is there a reason why? (Do you use other machinery, are ladders too expensive, not needed etc?)
Where do you buy your ladders and access equipment from currently?
Please provide reasons why? (Good quality, good value, good customer service, brand loyalty)
Would you buy:
4,6,8 tread aluminum stepladders (either in platform or swing back)
High handrail 2,3 tread step ladders
2 or 3 section extension ladders
A tower
What products do you currently buy which have not been listed?
e.g Tripod ladder...
The most important question is:
Can you think of a product that you would like a company to launch in the UK, either one that is already developed, or one that our product development team can look into? Is there anything that the industry is lacking which would help you massively with your work?
Any help would be greatly appreciated.
Many thanks,
Rachel