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Farm Machinery
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Why don't more dealers offer parts and spares online, eBay etc?
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<blockquote data-quote="HolzKopf" data-source="post: 3647128" data-attributes="member: 44622"><p>Any business that sells to the public ignores the competition of an online shop at its peril - and it's typical of a dinosaur mentality. Some don't know the word 'progress' and some don't know the difference between that and service. How many times have we heard that a business - be it farming, building or otherwise - deals year in year out with the same merchant, dealer, shop, etc because it always has done, perhaps for a couple of generations. A bacon roll at the county show, a christmas calendar and a bottle of scotch cannot compensate for slow service, concealed pricing and overstaffing. They will fail sooner or later when the support of the 'good old customers' runs out when the 'good old customers' themselves disappear.</p><p>Today you have to offer both service, price and availability. Any product can be googled, any spare sourced - new or used and in many cases paid for by PayPal or card and despatched the same day. A fairly high value item - any tool or bit of kit e.g. a pressure washer let's say can be investigated, compared, priced and then ordered and delivered from a source, even overseas, that you have never dealt with before - or likely to deal with again. You don't need 'an account' monthly invoices or statements and, if it's no good or you've just changed your mind, send it back for a full refund.</p><p>This is commerce in 2017 and just as the high street is disappearing, ag dealers that can't react to this change to offer countrywide sales of spares and a good price and with good back-up will struggle. There are plenty of technical savvy, specialist shops online that do just that.</p><p>We all appreciate service and most of us that buy and sell online have caught a cold now and then but in the main, like it or not, it's here to stay and will progress at a rate of knots.</p><p>HK</p></blockquote><p></p>
[QUOTE="HolzKopf, post: 3647128, member: 44622"] Any business that sells to the public ignores the competition of an online shop at its peril - and it's typical of a dinosaur mentality. Some don't know the word 'progress' and some don't know the difference between that and service. How many times have we heard that a business - be it farming, building or otherwise - deals year in year out with the same merchant, dealer, shop, etc because it always has done, perhaps for a couple of generations. A bacon roll at the county show, a christmas calendar and a bottle of scotch cannot compensate for slow service, concealed pricing and overstaffing. They will fail sooner or later when the support of the 'good old customers' runs out when the 'good old customers' themselves disappear. Today you have to offer both service, price and availability. Any product can be googled, any spare sourced - new or used and in many cases paid for by PayPal or card and despatched the same day. A fairly high value item - any tool or bit of kit e.g. a pressure washer let's say can be investigated, compared, priced and then ordered and delivered from a source, even overseas, that you have never dealt with before - or likely to deal with again. You don't need 'an account' monthly invoices or statements and, if it's no good or you've just changed your mind, send it back for a full refund. This is commerce in 2017 and just as the high street is disappearing, ag dealers that can't react to this change to offer countrywide sales of spares and a good price and with good back-up will struggle. There are plenty of technical savvy, specialist shops online that do just that. We all appreciate service and most of us that buy and sell online have caught a cold now and then but in the main, like it or not, it's here to stay and will progress at a rate of knots. HK [/QUOTE]
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Why don't more dealers offer parts and spares online, eBay etc?
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