He is a voice people understand so get behind him.
This is like the Post Office scandal;
No one gives a clock until it is put over clearly on the TV.
Clarkson has that voice. Love him or hate him he makes folk listen.
SS
As some one with regular contact with non farming punters, clarkson has had a huge impact on how farmers are perceived by the general public….and it’s very much positive.
I have holiday makers, campers, caravaners here every week, engage them in a chat to welcome them, 10 mins later they are wanting to understand how the farm works and often comment on how JC has opened their eyes.