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From BBC NEWS
Plenty, a San Francisco vertical farming start-up, has raised $200m (£154m) from big-name investors that include Japanese media giant SoftBank, Alphabet's Eric Schmidt and Amazon boss Jeff Bezos.
Plenty said it would use the money to expand in the US and abroad.
The firm, founded in 2013, has an indoor growing system that uses less space and water than traditional farms.
It plans to bring its first self-grown food to market this fall.
Snip
Plenty's growing system - kind of like a living wall - and control over the environment, allows for water to be recycled easily.
It also makes growing crops more efficient. The firm says it can produce up to 350 times more per square foot than traditional farms.
The firm is planning indoor farms on land of two to five acres - roughly the size of Home Depots or Walmarts. Mr Barnard said the food will be competitively priced, thanks in part to a shorter supply chain, and within reach of a range of incomes.
"We want to get nutrient-rich food into as many different budgets as possible," he said.
Plenty, a San Francisco vertical farming start-up, has raised $200m (£154m) from big-name investors that include Japanese media giant SoftBank, Alphabet's Eric Schmidt and Amazon boss Jeff Bezos.
Plenty said it would use the money to expand in the US and abroad.
The firm, founded in 2013, has an indoor growing system that uses less space and water than traditional farms.
It plans to bring its first self-grown food to market this fall.
Snip
Plenty's growing system - kind of like a living wall - and control over the environment, allows for water to be recycled easily.
It also makes growing crops more efficient. The firm says it can produce up to 350 times more per square foot than traditional farms.
The firm is planning indoor farms on land of two to five acres - roughly the size of Home Depots or Walmarts. Mr Barnard said the food will be competitively priced, thanks in part to a shorter supply chain, and within reach of a range of incomes.
"We want to get nutrient-rich food into as many different budgets as possible," he said.