Lamb Burgers - marketing potential.

[onthehoof]

Mod Note: The price tracker thread took on a new slant where the marketing of Lamb Burgers became the topic, this deserves a thread of its own. New thread started with relevant posts.


Had to pick lad up the other night as he was being dropped off by mate so agreed to meet at McDonalds just off a roundabout on busyish A road.
Not a place I generally frequent but jeez was it busy bearing in mind about 10pm. Could hardly get parked and as lad was running a bit late sat there for about 40 mins watching people coming and going, ok majority were under 25s but what surprised me was how many people were over 40, would have been a fair few over 60 too.
Think if it's like this all over country McD must put a fair bottom in beef market.

 

[sherg]

Had to pick lad up the other night as he was being dropped off by mate so agreed to meet at McDonalds just off a roundabout on busyish A road.
Not a place I generally frequent but jeez was it busy bearing in mind about 10pm. Could hardly get parked and as lad was running a bit late sat there for about 40 mins watching people coming and going, ok majority were under 25s but what surprised me was how many people were over 40, would have been a fair few over 60 too.
Think if it's like this all over country McD must put a fair bottom in beef market.

And that is why the ahdb need to look at making a lamb burger that could be enjoyed by the masses

 

[beefandsleep]

No, keep off our market share.
The problem is there are too many lambs.

 

[sherg]

No, keep off our market share.
The problem is there are too many lambs.

I was thinking they could drop fil let o fish I've never had on but they look and sound rank

 

[Northeastfarmer]

I was thinking they could drop fil let o fish I've never had on but they look and sound rank

Fish finger butty?

 

[sherg]

Nowt wrong with a fish finger butty but it just wants tommy k, what kind of deviant would want cheese and tartar sauce on it?

 

[Northeastfarmer]

Nowt wrong with a fish finger butty but it just wants tommy k, what kind of deviant would want cheese and tartar sauce on it?

Love a fish finger butty

 

[beefandsleep]

I didn't know they still did those, I agree, looks and sounds rank.
In all serious though, do you think pushing lamb burgers is what you really want? It's hardly going to add value to the carcass. The thing with beef is that there is a lot of lower value bits to get rid of. Most of the lamb is higher value roasting joints or chops.

 

[gone up the hill]

No, keep off our market share.
The problem is there are too many lambs.

No, THE problem is that there is too MUCH lamb imported into the UK by the supermarkets.

 

[gone up the hill]

I didn't know they still did those, I agree, looks and sounds rank.
In all serious though, do you think pushing lamb burgers is what you really want? It's hardly going to add value to the carcass. The thing with beef is that there is a lot of lower value bits to get rid of. Most of the lamb is higher value roasting joints or chops.

Why cant you mince these joints for?

 

[beefandsleep]

Of course you can mince them but are they going to be worth more as a 4oz patty in a bun or as a leg steak or roast?

 

[gone up the hill]

Had to pick lad up the other night as he was being dropped off by mate so agreed to meet at McDonalds just off a roundabout on busyish A road.
Not a place I generally frequent but jeez was it busy bearing in mind about 10pm. Could hardly get parked and as lad was running a bit late sat there for about 40 mins watching people coming and going, ok majority were under 25s but what surprised me was how many people were over 40, would have been a fair few over 60 too.
Think if it's like this all over country McD must put a fair bottom in beef market.

Same here, there is a drive thru and there is always a queue of cars waiting to get food from 7 am to 11 pm every day of the week!

 

[gone up the hill]

Of course you can mince them but are they going to be worth more as a 4oz patty in a bun or as a leg steak or roast?

People don't have lamb roasts..

Morrison's said the other day they are importing fresh Ozzie lamb as they cannot get enough legs in the UK.

 

[beefandsleep]

No, THE problem is that there is too MUCH lamb imported into the UK by the supermarkets.

I sort of agree but if we can't compete on price and continue to produce a huge exportable surplus then maybe we shouldn't react by producing more and more all the time like the dairy men do.

 

[beefandsleep]

People don't have lamb roasts..

Morrison's said the other day they are importing fresh Ozzie lamb as they cannot get enough legs in the UK.

Bit of a contradictory post.

 

[yellowbelly]

No, keep off our market share.
The problem is there are too many lambs.

I don't think it would infringe on the beefburger trade, it would be an alternative choice for what seems to be an ever increasing market, as @onthehoof has shown in his post above.

 

[gone up the hill]

I sort of agree but if we can't compete on price and continue to produce a huge exportable surplus then maybe we shouldn't react by producing more and more all the time like the dairy men do.

Thing is we are competing on price, they are only using imports as a loss leader to keep UK prices low.

 

[Henarar]

People don't have lamb roasts..

Morrison's said the other day they are importing fresh Ozzie lamb as they cannot get enough legs in the UK.

they will say anything

 

[gone up the hill]

Bit of a contradictory post.

I don't know anyone that would roast a leg of lamb,

 

[beefandsleep]

So are they buying the Aussie legs to make homemade lamb burgers?