NatWest combs customer accounts – and tells them to go vegetarian
Bank says feature is designed to ‘empower customers to understand their carbon impact’
www.telegraph.co.uk
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NatWest is telling customers to stop eating meat and to drive electric cars after combing their accounts to calculate their carbon footprint.
A “Carbon Footprint Tracker” on the bank’s mobile app uses the transaction data of customers and makes recommendations on how to reduce the amount of carbon production their shopping supports.
The bank has told customers to consider mending their clothing as opposed to going to high-street shops to buy new outfits, as well as stopping drinking dairy milk in favour of plant-based alternatives.
NatWest also outlines a number of ways customers may change their diets to become more eco-friendly, such as going vegetarian and partly vegan as well as cutting out beef and trying “meat-free Mondays”