Worshipful Company of Farmers Debate Last Evening

[AIMS]

Almost choked when I heard Christine Tacon from Red Tractor say "It's all about being in touch with your stakeholders and being relevant to your stakeholders".
As a trade association the majority of our members have either RT Licenses or RT Assurance and yet when we contacted Ms Tacon in respect to inaccurate tweets she delegated the reply to her head of marketing. His weasle worded reply wasn't acceptable to we again contacted Ms Tacon. A further reply came from RT's Head of Marketing. a request was made for a 'zoom' with Ms Tacon and she declined the invitation.
I suggest that she is neither 'in touch' nor 'relevant'.

 

[ski]

RT has gone 'native', just like NFU and all the rest of the various organisations claiming to support farmers. Relevant to your 'stakeholders' is "what is a stakeholder?" Traditionally that would mean a financial interest in the 'business' and if the business failed the stakeholder would loose their stake. How would anybody loose their 'stake' in RT? RT is a Trojan Horse that keeps on giving to the Trojans and many don't see it. I am struggling to come up with a good definition of the word 'stakeholder',as it is a word that has been debased and is a code word for 'propaganda here' message. Try this as a starter for 10, please refine or change.
Stakeholder in RT = Any body (corporate, governmental, NGO, business, individual or other) that seeks to change legislation, change perception, increase profits, reduce costs, or otherwise by attempting to influence the public, government, farmers, media or any other relevant opinion by steering the policies of body (RT) to meet their aim by using any method that is is seen as the most effective method to achieve the change. Or more shortly 'distribute propaganda that furthers the aim of the member of the organisation (RT)

 

[sjt01]

RT has gone 'native', just like NFU and all the rest of the various organisations claiming to support farmers. Relevant to your 'stakeholders' is "what is a stakeholder?" Traditionally that would mean a financial interest in the 'business' and if the business failed the stakeholder would loose their stake. How would anybody loose their 'stake' in RT? RT is a Trojan Horse that keeps on giving to the Trojans and many don't see it. I am struggling to come up with a good definition of the word 'stakeholder',as it is a word that has been debased and is a code word for 'propaganda here' message. Try this as a starter for 10, please refine or change.
Stakeholder in RT = Any body (corporate, governmental, NGO, business, individual or other) that seeks to change legislation, change perception, increase profits, reduce costs, or otherwise by attempting to influence the public, government, farmers, media or any other relevant opinion by steering the policies of body (RT) to meet their aim by using any method that is is seen as the most effective method to achieve the change. Or more shortly 'distribute propaganda that furthers the aim of the member of the organisation (RT)

Stakeholder is someone who holds the stake while I thump it with a maul - stakeholders beware

 

[Rob Garrett]

Almost choked when I heard Christine Tacon from Red Tractor say "It's all about being in touch with your stakeholders and being relevant to your stakeholders".
As a trade association the majority of our members have either RT Licenses or RT Assurance and yet when we contacted Ms Tacon in respect to inaccurate tweets she delegated the reply to her head of marketing. His weasle worded reply wasn't acceptable to we again contacted Ms Tacon. A further reply came from RT's Head of Marketing. a request was made for a 'zoom' with Ms Tacon and she declined the invitation.
I suggest that she is neither 'in touch' nor 'relevant'.

Why have farmer's got no leverage? If you were calling from Tesco requesting a zoom meeting, guessing she would be straight on the phone.

Is it because RT think Tesco could walk away tomorrow, whereas farmer's are such a diverse bunch of individuals with weak representation we won't walk?

 

[AIMS]

The interesting thing is that our members supply Tesco, ASDA, Morrisons, Sainsbury's, Iceland, Aldi, Lidl, Waitrose, M&S as well as many overseas markets.
The reality is, we believe, that RT have no time for the nuts and bolts of the supply chain their only concerns are the end point and the consumer.
Watch this space as we are writing up our recent exchanges with RT for a post sometime next week...Cue the Eastenders music...

 

[Rob Garrett]

The interesting thing is that our members supply Tesco, ASDA, Morrisons, Sainsbury's, Iceland, Aldi, Lidl, Waitrose, M&S as well as many overseas markets.
The reality is, we believe, that RT have no time for the nuts and bolts of the supply chain their only concerns are the end point and the consumer.
Watch this space as we are writing up our recent exchanges with RT for a post sometime next week...Cue the Eastenders music...

Just had a butchers (forgive the pun) @ your website, meat processing trade association, not farming then.

More power to your elbow, just don't forget where your raw material comes from! [emoji16]

 

[AIMS]

We never do.
Many of our members are livestock and poultry farmers as well as post farm gate food processing businesses