AHDB- let’s let them know.

[M-J-G]

Mince whole thing, ok let's look at that...

400kg carcass ×65% boning out = 260kg of mince.
Considering that mince retails for between £5-£6 the most that you can ask for a while minced carcass is..

260kg x £6 = £1560 retail, and the farmer gets this less processing and marketing. Probably leaving your 400kg carcass worth what? A grand.

Keep in mind that some cuts of meat cannot be minced.

The beef industry doesn't need an enemy with a friend like GUTH around.

I kinda hope that something like drink or the likes can take some if the responsibility for this illogical craziness.

 

[Qman]

Whatever AHDB tell us now they will tell us the opposite in twenty years time.

Also of course they want our money not our ideas, they think they know best.

It makes me sick when I keep seeing the same old faces on these quangos, bunch of professional meeting goers. We should have proper farmers on them, I'm voting for GUTH!

 

[Northeastfarmer]

My problem with lamb is its so expensive. That's why we eat very little. It's the most expensive Sunday roast by quite a margin. A couple of lamb chops don't fill me up whereas 2 pork chops is a feast and vastly cheaper.

Yes but you can eat it in the knowledge that the lamb has probably spent it’s entite life outside and finished off mainly grass...whereas a pig has spent its entire life inside and has eaten vast amounts of grain and soya

 

[opininionated]

Yes but you can eat it in the knowledge that the lamb has probably spent it’s entite life outside and finished off mainly grass...whereas a pig has spent its entire life inside and has eaten vast amounts of grain and soya

Ive seen some sheep over the last few days, trudging through the turnip fields, rain, sleet and snow blowing at them, I think they were quite envious of their piggy mates....

 

[Northeastfarmer]

Ive seen some sheep over the last few days, trudging through the turnip fields, rain, sleet and snow blowing at them, I think they were quite envious of their piggy mates....

Maybe not in the ‘summer’ though

 

[Sid]

We should have proper farmers on them, I'm voting for GUTH

But he would have to represent all sectors. Pigs Dairy Beef Lamb Hort Cereals etc
Does his knowledge base cover all those?

I think they were quite envious of their piggy mates....

Guth would also have to represent piggy butt i don't know if he knows much about our porcine sector

 

[An Gof]

But he would have to represent all sectors. Pigs Dairy Beef Lamb Hort Cereals etc
Does his knowledge base cover all those?


Guth would also have to represent piggy butt i don't know if he knows much about our porcine sector

Sidney, you really are a very, very naughty boy

 

[Northeastfarmer]

I don’t get it

 

[Henarar]

Whatever AHDB tell us now they will tell us the opposite in twenty years time.

Also of course they want our money not our ideas, they think they know best.

It makes me sick when I keep seeing the same old faces on these quangos, bunch of professional meeting goers. We should have proper farmers on them, I'm voting for GUTH!

At least when GUTH goes to these meetings he will till them just what he thinks, I have been there and they don't like it, yes he gets hold of the wrong end of the stick sometimes and gets things wrong don't we all ? well a few on here don't ever
anyway he didn't say to mince the whole lot or at lest I don't think he did.
I may have put that idea forward trying to get him to see that the more expensive cuts have to be sold as well to keep the whole carcase price up

yep you are right about the same old faces seems to be a lot of cronyism
seems also that if your face don't fit or your views you don't last long

 

[czechmate]

Mince whole thing, ok let's look at that...

400kg carcass ×65% boning out = 260kg of mince.
Considering that mince retails for between £5-£6 the most that you can ask for a while minced carcass is..

260kg x £6 = £1560 retail, and the farmer gets this less processing and marketing. Probably leaving your 400kg carcass worth what? A grand.

Keep in mind that some cuts of meat cannot be minced.

The beef industry doesn't need an enemy with a friend like GUTH around.

I kinda hope that something like drink or the likes can take some if the responsibility for this illogical craziness.

Why can some cuts not be minced? I am only curious, certainly not advocating mincing whole carcasses

 

[Henarar]

Why can some cuts not be minced? I am only curious, certainly not advocating mincing whole carcasses

to big to get in the mincer

 

[Northeastfarmer]

to big to get in the mincer

Nothings too big with a sharp knife

 

[czechmate]

Nothings too big with a sharp knife

That's what I thought

 

[Henarar]

 

[czechmate]

?
It's just back in the uk we had free range pigs and Mrs cz did the butchering. Made terrific sausage's. In the end she would end up mincing whole pigs (not whole obviously) as her sales ended up being predominantly for sausage.

 

[Sid]

yep you are right about the same old faces seems to be a lot of cronyism
seems also that if your face don't fit or your views you don't last long

Constructive criticism is what is needed not just whingeing.

I was critical of a supplier the other day but came up with a suggested solution.

If someone goes to a meeting and just wines people switch off and ignore anything they say.

 

[Sid]

Sidney, you really are a very, very naughty boy

Am I?

 

[gone up the hill]

So you would rather make beef a very niche high end product then @M-J-G ??

Great but there will be very little demand for large tonnes of beef so either we cut production or prices will crash.

Take Fri steers, they currently take the high value joints off them ( ie steaks etc ) then mince the rest, going forward that is what im suggesting should still be done, cull cows I believe are 100% minced and look at the trade for them currently!

AHDB needs to 1 start marketing beef/ lamb much better 2 : as Bovine stated actually find better uses for the parts of the animal that are almost worthless and 3 actually market the things they are doing that are aimed at the general public ( ie cheap easy meals with mince/ off cuts better for example ) because ask 100 end users, ie the shopper and 90% will never have visited the website that the AHDB have set up for this purpose or even that such a website is actually there with this info on.

They need to work with a popular TV chef in this area to push the work they are/will be doing.

 

[gone up the hill]

Constructive criticism is what is needed not just whingeing.

I was critical of a supplier the other day but came up with a suggested solution.

If someone goes to a meeting and just wines people switch off and ignore anything they say.

I am giving them Constructive criticism, I have pointed out areas where they are doing the wrong things and what they need to do to put it right, just like you and the stake suppliers, but somehow im just whingeing but your's is constructive criticism even thou we are both doing the same thing, ie pointing out problem areas and what needs to be done to improve things.

Funny how its always NFU big wigs like you that wont hear a bad word said about the AHDB, I wonder why ( of course its not because that's where all ex NFU office holders go to get a job after they leave the NFU is it )

 

[gone up the hill]

You said a while ago that all you need to do is advertise more and problem solved though?
Anyway as you've said Beef and Sheep need more levy money spending on advertising (especially on cheaper cuts) and less on training and education, that's a good start although some levy payers on here are disagreeing already.
So what about Cereals, Pork, Dairy, Horticulture and Potatoes, how are you going to help them. Being on the main board you cant concentrate on one area you have to deal with everyone, right?
Not having a go, you have strong opinions and that's great but I think the job may be a little harder than you think.

I'm not on the main board and have never suggested that 1 : I should be or 2 that I want to be.

Only people that are disagreeing on here about the advertising are people that funnily enough aren't even beef or sheep farmers in the first place but are actually in other sectors of the industry or people that seem to want everything free and that the rest of us should be paying levy's so they can learn basic skills like how to read a medicine bottle when quite frankly they should have learnt this information as either trainees or at college, not when they are responsible for animals.