Calf health startup Smartbell open for investment

Agritech startup Smartbell is raising funds to help the company grow and develop further products which improve animal health and productivity. This is an opportunity for anyone to invest, with options to own a share of the company starting from £10. For details, click here.

Smartbell has already designed a patented calf ear tag, which uses 24/7 monitoring to highlight when an action is needed to check an animal. It's like having an extra set of eyes, always vigilant and never fatigued, helping ensure that no health issue goes unnoticed. Alerts are sent direct to the farmer’s phone, enabling rapid response and aiding quick recovery from disease. There are already 3000 tags on animals over 30 farms across UK, Ireland and Germany with more farms joining soon.

"I was originally cynical about the use of the data, but now we look at the app 2 or 3 times a day" said David Smurthwaite, Dairy Manager at Mackie’s of Scotland, an early adopter farm. “The system is very easy to use and the tags are very user-friendly. Our antibiotic usage has gone down and the calves recover more quickly.”
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Smartbell is now raising £200,000 on fundraising site Crowdcube to help accelerate development of further capabilities, including fertility monitoring and improved disease detection.

“We are very excited to expand Smartbell into more farms and help more farms rearing calves. These funds will help us gear up production and sign up distributors so that we can reach our next milestone of 10,000 tags out there helping to rear healthier calves”

-Veena Adityan, Smartbell CEO


Smartbell’s mission is to create healthier, happier livestock for a more sustainable future. There is already backing from venture capital groups & it has raised £1.1m of funding for future commercial and R&D activities.

Further information is at https://www.crowdcube.com/companies/smartbell/pitches/lEmoal or leave any questions in the comments.
 

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