- Location
- NSW, Newstralya
I would have thought the number one rule with advertising is to “connect” with people ( whether through humour, emotion, or something else ), not bore them or lecture them . . .
Love the ad with Curtis Stone. Where are our top chefs advertising our beef? The Australia Day lamb ads are fantastic,funny, engaging and with proper national, not jingoistic pride. The idea of anything like that appearing here is very unlikely, the nearest thing to that we have are the Colmans mustard adverts.And here’s one from our other major supermarket
Love the ad with Curtis Stone. Where are our top chefs advertising our beef? The Australia Day lamb ads are fantastic,funny, engaging and with proper national, not jingoistic pride. The idea of anything like that appearing here is very unlikely, the nearest thing to that we have are the Colmans mustard adverts.
Livestock in the maize field.....as per the Toyota advert....buggaAnd here’s one from our other major supermarket
Livestock in the maize field.....as per the Toyota advert....bugga
But this is what the levy payers have called for, AHDB to do advertising with their subs.
Or is the client & their brief the problem ?
Can't argue with their commitment, same old load of their version of the "truth" though.Commitment.
These folks put more effort in before breakfast than we do all day.
Can't argue with their commitment, same old load of their version of the "truth" though.
Unfortunately they know how to use social media fully to their advantage. It's all right us all taking comfort in the current sales of beef and lamb but the next generation is a ticking time bomb unless we and our entitled industry representatives get off our collective arses.
We have been paying for years , they are up in price yes but Jesus Christ they are not winning lottery tickets , watch the brown envelopes get bigger on the back of it .Now is the time with beef and lamb prices at a high to put your hands in you pocket and drive forward an advertising campaign.
No whining, oh its making up for the lows, we need the money in our pockets.
Speculate to accumulate!
So you found that lovely vegan film on the AHDB Facebook page?
Jesus christ, you couldn't make it up.
If I treated my paying customers with this much contempt I'd be out of a job.It is there now. This is what I have been trying to get folks on this thread to understand all week, that AHDB are applying no moderation on the fb page or the other social media for this campaign. I don't do twitter but had a look at the twitter this morning, the only post in the last week is a vegan recipe put up by an enterprising poster.
If I treated my paying customers with this much contempt I'd be out of a job.
Now there's a thought
This lady knows how to run a social media page.