Farmfluencers

[Pieces_of_Eight]

Offers from companies/brands... or women???

All of the above.

Some of these marketing deals can be tying and restrictive, with a requirement to mention A,B, & C no less than X times per month, on FB, twittr and instabollox.

Also a manufacturer would not let you show or mention a product made by one of their competitors if they make a similar product.

 

[Nithsdale]

All of the above.

Some of these marketing deals can be tying and restrictive, with a requirement to mention A,B, & C no less than X times per month, on FB, twittr and instabollox.

Also a manufacturer would not let you show or mention a product made by one of their competitors if they make a similar product.

Just to be clear, I'm not looking for brands to want me. I have, in the past, turned down work with a company I believe in because I don't want my face in adverts.

But, the wise should only accept to be a "brand ambassador" for one which they truly believe in already... making the role much easier, whilst they keep their own integrity.

It's only those selling themselves short, to the first offer, who could feel restricted

 

[Pieces_of_Eight]

Just to be clear, I'm not looking for brands to want me. I have, in the past, turned down work with a company I believe in because I don't want my face in adverts.

Lots of people do deals and only think about the free stuff, without realising how much effort the brands want. Also, manufacturers do these deals because it's usually much cheaper than running an ad campaign.

But, the wise should only accept to be a "brand ambassador" for one which they truly believe in already... making the role much easier, whilst they keep their own integrity.

Marketing and integrity don't often go together.

 

[Lazy Sod]

Are there other members who, like me, regard emojis as rather juvinile? The meanings of a few are quite obvious, but as for the rest, I am baffled as to what meanings they are suposed to convey.

 

[Nithsdale]

Lots of people do deals and only think about the free stuff, without realising how much effort the brands want. Also, manufacturers do these deals because it's usually much cheaper than running an ad campaign.




Marketing and integrity don't often go together.

From the company point of view, it's just another method of marketing and as you say it's considerably cheaper than running an ad campaign - the person, who isn't being paid, does it for them!...


I couldn't put my face or name to a product I know is shyte, or one I don't actually use or like as it is

 

[Nithsdale]

Are there other members who, like me, regard emojis as rather juvinile? The meanings of a few are quite obvious, but as for the rest, I am baffled as to what meanings they are suposed to convey.

(Used in the right place, at the right time they can convey a lot more than words)

 

[Steevo]

If you write enough reviews Amazon will happily send you freebies to try.......depends whether you'd rather work and be paid money to buy things you'd like.....or spend time writing reviews and hope you'll get freebies that you may or may not want.

Product testing is probably way more interesting/rewarding than product promotion.

 

[Whitepeak]

That was a pickup supplied by Telesgop, the TV production company. Thanks for watching.

Enjoyed watching it
Must admit I did have to laugh though, every time you and Sean were stood chatting you were either side of the pickup badge

 

[Nithsdale]

If you write enough reviews Amazon will happily send you freebies to try.......depends whether you'd rather work and be paid money to buy things you'd like.....or spend time writing reviews and hope you'll get freebies that you may or may not want.

Product testing is probably way more interesting/rewarding than product promotion.

Amazon are always looking for people to volunteer to test products... I think it's lottery as to what you are sent though (excluding maybe gender specific items)

Test it, write a review. Keep said item.

 

[Steevo]

Amazon are always looking for people to volunteer to test products... I think it's lottery as to what you are sent though (excluding maybe gender specific items)

Test it, write a review. Keep said item.

Always...?! I'm surprised at that. I'd have thought they'd have their top few thousand reviewers doing it reliably without needing to recruit more.

 

[Clive]

I think you all seriously over estimate how smart / advanced PR and advertising in UK agriculture really is !

Most ag manufactures, suppliers and often even their PR agents are still to wake up to using digital / social media properly (or in some cases at all !) and still spend the vast majority of their budgets on comparatively very expensive print and shows etc

Outside of ag digital and social media often makes up the bulk of many companies advertising budgets and influencers are commonly used to promote products very effectively - digital isn't the future, its already here but ag is about 5 years behind IMO !

I would be very surprised to learn that many (if any) farmers are being paid as influencers - the industry is just not that smart............. yet !

 

[1GWJ]

Feel free not to answer but do you get approached by brands to advertise like have a nice shiney new crush in the yard while filming

Can't be done because of product placement rules but I have worn a Carrs Billington bodywarmer on TV a few times

 

[1GWJ]

Get yourself past 20,000 followers and the offers will start pouring in.

Believe it or not, there is such a thing as a nano influencer https://medium.com/swlh/nano-influencers-who-they-are-and-why-they-matter-c4278cc95d8f

 

[1GWJ]

Apologies, I'll delete my post as its not fair to cast aspersions. They probably ought to be paying you though!...

No need to delete. Farmers around here have always used Honda as quads

 

[1GWJ]

Enjoyed watching it
Must admit I did have to laugh though, every time you and Sean were stood chatting you were either side of the pickup badge

Isuzu has always had a close relationship with Welsh language agricultural TV shows.

 

[Daniel]

I did a PR interview for KWS this week, not because anyone pays the slightest attention to my paltry Twitter following, but because a KWS social media job fell to my wife's best friend who works in marketing and she doesn't know anyone else in farming!

I've been impressed by both KWS varieties we grow so was happy to do it, but I did it as a favour to a friend, not for the goody bag of KWS pens, baseball caps etc!

I suspect this is how a lot of these things come about.

 

[Chae1]

Yeah but is that because she has red hair and is smoking hot?!

In a word. No.

 

[hendrebc]

I got a free pen when i bought seed off @Kevtherev does that count

 

[Bald Rick]

Can't be done because of product placement rules but I have worn a Carrs Billington bodywarmer on TV a few times

Stick it in the bin .. they’ve closed their Gaerwen depot having bought out Pearsons