The Public really do not know!!

richard hammond

Member
BASIS
I have been involved with a lot of people out side of our industry over the last 12-18months, and I am amazed /horrified that most people out side our industry are really not aware we are regulated over our food production systems. Many have not heard of Red Tractor or other Assurance Schemes, they think we spray poisons on fields, until I make them aware we really have no harmful products available to use for food production(which are strictly regulated by our selves) unlike the products we were chucking about 35 years ago, OPs etc.
We all go on about production techniques while our customers have no idea what we are trying to achieve. When I explain the good we are doing as an industry people are so pleased they are eating safe food when produced in the UK. What are your thoughts on how and who should be promoting to ALL our direct customers!!
 
I have been involved with a lot of people out side of our industry over the last 12-18months, and I am amazed /horrified that most people out side our industry are really not aware we are regulated over our food production systems. Many have not heard of Red Tractor or other Assurance Schemes, they think we spray poisons on fields, until I make them aware we really have no harmful products available to use for food production(which are strictly regulated by our selves) unlike the products we were chucking about 35 years ago, OPs etc.
We all go on about production techniques while our customers have no idea what we are trying to achieve. When I explain the good we are doing as an industry people are so pleased they are eating safe food when produced in the UK. What are your thoughts on how and who should be promoting to ALL our direct customers!!
Is James May going to be an agriculturalist as well?
 

Campbell

Member
Location
Herefordshire
I'd have thought we have reached Farming PR saturation point by now, in fact it's difficult to avoid it. But like most things that there is plenty off, it's soon forgotten about and we all move on.
 

richard hammond

Member
BASIS
I'd have thought we have reached Farming PR saturation point by now, in fact it's difficult to avoid it. But like most things that there is plenty off, it's soon forgotten about and we all move on.
Probably the wrong PR, I mentioned no-till to a group of people on Thursday and they had not got a clue what I was talking about!! do we promote Groundswell to the public or JUST farmers??
 

richard hammond

Member
BASIS
Probably the wrong PR, I mentioned no-till to a group of people on Thursday and they had not got a clue what I was talking about!! do we promote Groundswell to the public or JUST farmers??
We have a lot of people within our industry that like to promote them selves and possibly not our end goal to get the production of food that is some of the safest in the world promoted to our end user.
 
Location
southwest
All very well moaning that the public don't understand farming, but how many of you do Open Farm Sunday or things like inviting schools or WI groups etc to visit your farm? Or offer to give talks to such groups?

Too much of the interaction that farmers have with the public is negative-put your dog on a lead, don't park there, I'll harvesting, traffic will have to wait etc. etc.
 
Location
East Mids
All very well moaning that the public don't understand farming, but how many of you do Open Farm Sunday or things like inviting schools or WI groups etc to visit your farm? Or offer to give talks to such groups?

Too much of the interaction that farmers have with the public is negative-put your dog on a lead, don't park there, I'll harvesting, traffic will have to wait etc. etc.
yup, I have had lots of visitors to farm who have said they learned so much. Also write a bi-monthly column in a local free ad mag which gets onto about 6000 door mats each month. Up to everyone to do their bit. If you have an open farm event, get your agronomist/local animal health rep etc to come along and cover their side of things.
 

bobk

Member
Location
stafford
yup, I have had lots of visitors to farm who have said they learned so much. Also write a bi-monthly column in a local free ad mag which gets onto about 6000 door mats each month. Up to everyone to do their bit. If you have an open farm event, get your agronomist/local animal health rep etc to come along and cover their side of things.
Presumably you get paid for it ?
 

CHAP Webinar - Innovative tools to overcome the challenges of Regen Ag

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Applying principles of regen ag can incur a range of on-farm challenges. Learn how innovative tools & machinery can help with these hurdles.

This event will be held online from 1pm to 2pm on Thursday 2nd December 2021 so please block it out in your diary.

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